When you think of what clean laundry smells like, what is the smell that comes to your mind first? I’m assuming more than half the people reading this will think of the smell of their favorite detergent, which means all those ads featuring happy women smelling laundry has been extremely successful at making people associate the smell of clean with a particular mix of chemicals.

Above thought came about as I was just hanging the laundry and smelled it. What clean laundry smells like is wet cloth, an almost nonexistent but perceptible smell. And clean here means the item of clothing doesn’t have anything on it including stains and chemicals. Just water.